BY PAUL SIBANDA
Buy Zimbabwe Chairman Munyaradzi Hwengwere says the organization is happy to be celebrating 10 years of “celebrating great Zimbabwe brands” on the competitive markets and enlightening Zimbabweans on the importance of buying local products.
Speaking to Great Dyke News 24, Mr Hwengwere said Buy Zimbabwe has had the difficult task of convincing Zimbabweans to buy local products and also to start small businesses to get support for the desired growth.
He indicated that a number of mining companies and Agrobusiness are members of Buy Zimbabwe and it is the organization’s hope that these will contribute to the lives of locals.
Buy Zimbabwe which was established in 2011 will host an awards ceremony to celebrate its 10th Anniversary. The event to be held on the 7th of May will be graced by President Emerson Mnangagwa.
The last ten years have seen a steady increase in market visibility emerging from 5 percent of shelf space in supermarkets to 45 percent in 2020.